Eyemaginations launches new IOL Simulator iPad App

October 5, 2012

Eyemaginations, a leader in innovative solutions for patient education, announced the launch of a new eye care app for the iPad. The new app, known as the LUMA IOL Simulator, features state-of-the-art, on-screen drawing functionality and gives the user the ability to explain cataracts and cataract surgery.

The new app also enables the practitioner to demonstrate the visual benefits and limitations of a broad selection of IOL options, including conventional, multi-focal, toric and accommodating lenses.

In addition, with Apple’s Airplay, users of the new app are able to share the iPad screen images wirelessly to a television when used with AppleTV.

Eyemaginations develops innovative patient education and marketing software to help eye care professionals present complex information to their patients in an engaging, easy-to-understand manner. The company offers a suite of apps to engage and educate patients via iPad, a growing and overwhelming preference among health care professionals.

As with the other seven LUMA eye care apps available from Eyemaginations, the LUMA IOL Simulator was designed to help doctors be innovative, efficient and effective, according to the company.

“According to a recent survey of cataract patients in the U.S., 20-30 percent of the market is willing to pay for premium lenses when properly educated about them,” said Jeff Peres, president and CEO of Eyemaginations. “The new LUMA IOL Simulator provides a new platform for doctors to educate patients more effectively on their IOL options and increase conversion rates for their practices.”

The LUMA IOL Simulator iPad App is available as a free download in the Apple iTunes Store for all LUMA customers. Interested parties can contact Eyemaginations directly for more information by calling 877-321-5481 or via email at info@eyemaginations.com.

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